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US Technology Retailer Interactive 
ELECTRONICS OFFICE BROADLINE ONLINE      
         
Base Date: 11/28/2009
Thru Date:  1/2/2010
 
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How to use this chart
  • The data behind this interactive chart is updated monthly. This chart shows the growth (or decline) in channel activity over the past 5, 13 or 26 weeks depending on the user selection.
  • By comparing technology sales across these four retail segments (Broadline, Electronics, Office Supply and Online) users can see which channels are performing the best, how they were impacted over the holiday season, if their relative patterns are synchronized or independent.
  • Channel activity is calculated as the average unit sales out of the channel during the selected period. Unit volume calculation neutralizes the impact of price decay or price declines.


About the Tech Channel Index
The Tech Channel Index creates a single uniform view into high tech channel health with timely and detailed measurement of sales and inventory performance for major and emerging markets across the globe. As of August 2008, Index metrics are derived by aggregating and normalizing over 5 million transactions collected from over 1500 distributors and retailers each week. Participating Index companies represent over $30 billion in annual channel sales in multiple high tech product categories. The basket of 35,000 products chosen for the Index have been tested and benchmarked against established economic standards and have been found to accurately represent spending on Enterprise IT, Consumer IT and Software categories. Products included in the index are tracked across all geographies and partner segments worldwide. This approach to construction yields an Index data set that is uniquely uniform from channel-to-channel and country-to-country www.techchannelindex.com.

US Technology Retail Archives
February 16, 2009: US Retailers Appear More Conservative Going into Q1
Comparison of current year to prior year inventory levels across traditional US based bricks and mortar retailers who carry consumer IT and electronics products. Article shows that these retailers are 10 to 20 percent below the same levels last. This could mean that these retailers are more carefully managing their cash-flow in anticipation of slower sales in the next few weeks.
Keywords: US electronics retailers, broadline retailers, office supply, online retailers, channel activity, consumer IT products, consumer electronics, holiday shopping season, technology retail channels, online spending trends, Best Buy (NYSE: BBY), Circuit City (OT: CCTYQ), Radio Shack (NYSE: RSH), Fry's Electronics, MicroCenter, GameStop (NYSE: GME), Wal-Mart (NYSE: WMT), Costco (NASDAQ: COST), Target (NYSE: TGT), Kmart, Office Depot (NYSE: ODP), Office Max (NYSE: OMX), Staples (NASDAQ: SPLS).
Content ID: Channel Pulse, NA-090216-CP-08
January 5, 2009: A Perfect Storm Played Out for US Electronics Retailers during the Holiday Season
This is the final article in a series that tracks the US electronics retailers' performance from November through the end of the 2008 holiday season. This Period: November 14, 2008 through January 5, 2009.
Keywords: US electronics retailers, channel activity, weeks of inventory, consumer IT products, Black Friday, Holiday Season, The Wall Street Journal, Business Week, Perfect Storm, technology retail channels, Best Buy (NYSE: BBY), Circuit City (OT: CCTYQ), Radio Shack (NYSE: RSH), Fry's Electronics (private), MicroCenter (private), and GameStop (NYSE: GME).
Content ID: Channel Tracker, NA-081229-CT-08
November 2008: Black Friday in the US: How Much Does it Matter?
How are US Electronics Retailers sales affected by the shopping bulge the day after Thanksgiving? Period: Nov - Dec 2007
Keywords: US Retailer, Electronics Retail, Black Friday, Cyber Monday, Consumer Electronics
Content ID: Channel Pulse, NA-081121-CP-07
November 2008: Gas Prices vs. Consumer Electronics in the US
How do rising and falling gasoline prices affect consumer spending on discretionary electronics? Period: Jan - Nov 2008
Keywords: Consumer Electronics, Electronics Spending, Gas Prices, US Retail
Content ID: Channel Pulse, NA-081121-CP-06
November 2008: In the US, Lower Cost Consumer Electronics are Moving
An analysis of channel activity and inventory levels to determine which products are moving the best. Period: Aug - Nov 2008
Keywords: Consumer Electronics, Price Trends, Electronics Inventory, US Retail
Content ID: Channel Pulse, NA-081121-CP-05
November 14, 2008: Tech Channel Index & Other Indicators of US Consumer Trends
Tracking of TCI with other traditional indicators of consumer trends. Period: Jan - Nov 2008
Keywords: Consumer Electronics, Economic Indicators, Consumer Sentiment, Consumer Trends, US Retail
Content ID: Channel Pulse, NA-081114-CP-04
November 14, 2008: Consumer Electronics Manufacturers Take Action with your Inventory!
Inventory levels at Electronics Retailers have been on the rise since September 2008, up 14% over same period 2007
Keywords: US Retail, Inventory, Electronics Retailers
Content ID: Channel Alert, NA-081114-CA-03
May 2008: Are consumers broadly reducing technology purchases or just shifting how they shop?
Lower Cost Consumer Electronics are Moving An analysis of channel activity and inventory levels to determine which products are moving the best. Period: Aug - Nov 2008 Keywords: Consumer Electronics, Price Trends, Electronics Inventory, US Retail
Keywords: North America, US Retail, On-line Retail, Traditional Retail
Content ID: Channel Pulse, NA-080501-CP-02
April 2007: Are US retailers getting ready for the back to school season?
A comparative analysis of how retailers perform before during and after the back-to-school season. Period: Apr-Sep 2007
Keywords: North America, US Retail, Back-to-school
Content ID: Channel Pulse, NA-080401-CP-01
  US Technology Retail               Indices
  • Tech Channel Index is now beta testing these channel segment specific indices with customers.
  • These indices have been tested against know standards like US Census Sales data for Electronics Retailers and have been found to track within less than 2 percent on an annual basis.
  • These indices are updated weekly with data that dates back four weeks.
  • Inquire to learn more about gaining access to index and inventory data streams.
    Value %Chng  
  Electronics 127 66%  
  Office Supply 139 59%  
  Broadline 211 37%  
  Online 162 40%  
  Updated Weekly  

Related News
 
A Holiday for Bargain-Hunters
By Pui-Wing Tam and Bobby White, October 22, 2009
Discounters See Uptick In CE Sales
By Alan Wolf, October 8, 2009
Holiday Sales Flat, CE Down: Report
By Alan Wolf, September 23, 2009
Retail: A Flat Holiday Season?
By Ben Steverman, September 21, 2009
Retail sales jump 2.7% in August on widespread gains
By Rex Nutting, MarketWatch, September 15, 2009
Cautious optimism for economy as August sales jump
By Christopher S. Rugaber -- AP Economics Writer, September 15, 2009
Chains Report Mixed CE Sales In August
By Alan Wolf -- TWICE, September 3, 2009
Consumers Give Lift to Technology Sales
By Don Clark, Geoffrey A. Fowler and Ben Worthen, August 29, 2009
Target vs. Wal-Mart: The Next Phase
By Ben Steverman,
August 18, 2009
Retailers See Slowing Sales in Back-to-School Season
By Stephanie Rosenbloom,  August 14, 2009
July CE/Majap Retail Sales Fell 14%: Feds
By Alan Wolf -- TWICE, August 13, 2009
June Majap Sales Plunge 29%
By Alan Wolf -- TWICE, July 23, 2009
CE Sales To Fall 7.7% In '09: CEA
Steve Smith -- TWICE, July 20, 2009
Sales At CE/Majap Stores Up 1% In June
By Alan Wolf -- TWICE, July 14, 2009
Discounters: TVs, PCs Bucked June Sales Trends
By Alan Wolf -- TWICE, July 9, 2009
CE Market Grew in Second Quarter
by Stephen Silver, Jul 8, 2009
Morgan Stanley Raises 2009, `10 PC Shipments
by Tiernan Ray, July 1, 2009, 1:48 pm
May Sales Fell 13% For CE/Majap Stores
By Alan Wolf -- TWICE, 6/12/2009 2:00:00 PM
May Sales Fell 13% For CE/Majap Stores
By Alan Wolf -- TWICE, 6/12/2009 2:00:00 PM
No Circuit City Stores Yet, Says Systemax Exec
By Alan Wolf -- TWICE, 6/11/2009 2:26:00 PM
Wal-Mart Upgrading Its CE Departments
By Alan Wolf -- TWICE, 5/20/2009 11:20:00 AM
Wal-Mart Steps Up Its Game in Electronics Aisle
The Wall Street Journal, May 19, 2009
Wal-Mart Q1 Earnings Flat
www.delaerscope.com, May 14, 2009
The Decline of Earnings Forecasting - Good or Bad?
Technology Market Intelligence Report, March 30, 2009
A Better Bet on Best Buy
Barrons.com, March 19, 2008
3 Stocks on Buffet's List
Fool.com, March 19, 2009
Best Buy to Delay Europe Launch
DDI Magazine, March 19, 2009
Lexmark to pursue superstore customers
Kentucky.com, March 17, 2009